How to start a successful Cloud Kitchen Restaurant? | BTRESTRO

How to start a successful Cloud Kitchen Restaurant? | BTRESTRO

With the occurrence of the pandemic, an increasing number of cloud kitchen restaurants have been looking for more reasonable restaurant business models such as cloud kitchens. Due to the pandemic Government restrictions on in-house dining, heavy rents, and high servicing bills jointly make this business model extremely intriguing. 

Cloud Kitchens restaurants or Virtual Restaurants are restaurant establishments that don’t offer in-house dining to customers. Instead, they are represented as basic kitchens or restaurants that focus on preparing food and beverages to send out to customers. All orders are accepted online either through third-party food delivery apps such as Zomato and Swiggy or through a restaurant’s own online ordering system.

In this blog, you’re going to read about all the steps you need to go over if you’d like to set up a cloud kitchen. 

Location

The first and prior step is to pick a location for your kitchen setup. Now here’s the thing- while “location” may be the mantra for a traditional physical restaurant to be successful, this is hardly the case for cloud kitchens restaurants. You don’t have to pay tons of money to rent in a lavish locality to attract the attention of customers. Instead, all you need to keep in mind is that your restaurant is in an area with good connectivity-about 6 to 7 km from the target audience. This could be a student-overpowered area or just a popular town. 

Equipment

Now that you’ve settled on a locality, it’s time to get a setup. First, create a rough layout of your restaurant kitchen plan. Decide the structure of the packaging station, where the pantry racks are going to be and so on. You could always take experienced help for this job as it’s important to get it correct. Once you have a layout ready, it’s time to get all the kitchen equipment that you'll be needing. When it comes to appliances such as freezers, mixers, ovens etc make sure you do your research before making investments.

Online Ordering

Setting up an online ordering app is one of the most important factors when starting a cloud kitchen restaurant. Now, you have two options- integrating with food delivery apps or launching your own app or through your restaurant's website. The first option often makes it easier for more people to find out about your restaurant but at the cost of heavy commissions. The second involves more trial and error before you get it correct, but is much more cost-effective in the long run.

 Setting up a cloud kitchen might take up a large investment and need time, but if you do it right, you can expect better profits in the long run. 

Good luck, BTRESTRO.